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Concept2 Announces Global Partnership with Battle Cancer Fitness Events

Jan 21, 2025

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RowErgs at a Battle Cancer event

Concept2® is thrilled to announce our global partnership with Battle Cancer as their exclusive event equipment sponsor with the RowErg®, SkiErg® and BikeErg®. We are proud to support Battle Cancer in their mission to unite people through fitness and raise awareness for cancer research. As a company that values strength, resilience, and community, we share Battle Cancer’s vision of using exercise as a powerful tool for both physical recovery and emotional empowerment.  

Battle Cancer was founded in 2017 with a goal of raising awareness and supporting cancer research through fitness challenges and events. Since then, Battle Cancer has raised over $8 million dollars to support cancer research, held events in over 15 cities, and impacted the lives of over 100,000 athletes. 

What is fun about competing at a Battle Cancer event is that while it is a fitness competition, you can also get competitive with the fundraising. With each Battle Cancer event entry, you can choose to either donate directly to one of Battle Cancer’s charity partners or fundraise separately for the cancer charity of your choice. The more you fundraise or donate, the better your team will perform in the standings, and the more rewards, gifts, and perks from Battle Cancer brand partners your team will have access to as well! Learn more on how fundraising works here: How Fundraising Works | Battle Cancer 

During 2025, we are excited for the Concept2 RowErg, SkiErg, and BikeErg to be featured in Battle Cancer events in the UK, Ireland, Dubai, Germany, France, Spain, and the USA. At each event you will get to choose your challenge – either the signature Battle Cancer Challenge, the Battle Run, or the Battle Lift.   

For The Battle Cancer Challenge, assemble your team of four individuals (or register solo and be paired with other individuals to create a team of four) and progress though nine high-energy stations consisting of bike, row, ski, run, and lift movements. Push for max reps in five-minute bursts with four minutes to recover between stations. You can opt to participate in the Challenge (standard) or Compete (advanced) Divisions and teams may be male, female, or mixed.  

If you prefer to take on the Battle Run, you have three ways to compete. Push your endurance in an individual 5 km race or tackle the 10 km distance in a two-person relay or the 15 km distance in a four-person relay. How you stack up against other teams is a combination of your final time and your total money raised – the fastest team does not necessarily always win in this case! 

People running at a Battle Cancer event

If strength is your strong suit, you might want to try the Battle Lift. This is a 60-minute challenge to lift as much weight as possible in a team of four using one barbell and a set of plates, with the freedom to adjust the weight and rotate teammates as you like. Like the Battle Run, every £1/ $1 your team donates or fundraises equals another kg to your total in the standings.  

Want to see where you can compete in a Battle Cancer event in 2025? Explore the 2025 event calendar here to participate: Event Calendar | Battle Cancer 

Through our partnership, we aim to help the fight against cancer by encouraging the Concept2 community to get involved, raise funds, and make a real difference in the lives of those affected by this devastating disease. Together, we move towards a future where cancer is beaten, and hope is stronger than ever. Concept2 is incredibly excited to partner with Battle Cancer in supporting such a tremendous cause and we hope you will join us on this important journey. 

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